IWISS: Nine Years of Dedication at the AHR EXPO
IWISS has participated in AHR EXPO for nine consecutive years to showcase its strong capabilities in smart buildings, electrical installation, pipeline construction, and new building materials and accurately reach customer groups in North and South America. As one of the most influential professional exhibitions in the global refrigeration, HVAC, and building performance fields, AHR EXPO is held annually in multiple cities in North America, attracting many professional visitors from both North and South America.
IWISS: A Rich Product Portfolio Covering Refrigeration Tools, PEX Pipe Solutions, Smart Building Tools, and More
IWISS offers a comprehensive range of products, spanning various fields such as refrigeration tools, PEX pipe solutions, and smart building tools, catering to the diverse needs of customers across different industries. The wide range of sectors and diverse audience at the AHR EXPO provide IWISS with valuable opportunities for in-depth communication with clients in the smart building, electrical installation, plumbing, and new construction materials industries. Additionally, the event's wide geographical reach, with cities like Orlando, Chicago, and Atlanta, further expands the company's market coverage.
Building Strong Relationships and Expanding into New Markets
Through nine consecutive years of participation, IWISS has solidified its relationships with existing customers and continuously expanded into new business areas, providing higher-quality products and services to clients worldwide.
IWISS: Online and Offline Integration, A Multi-Channel Path for Global Expansion
As a globally recognized tool brand, IWISS is committed to providing high-quality hardware tools for the smart building, electrical installation, plumbing, and new construction materials sectors. In today’s digital age, IWISS's online business accounts for 60% of the company's total sales. By combining offline showcases with online sales, the company continues to build its user base and achieve a win-win situation for both the brand and the market.
Flexible Layout of Global Market
In major market countries such as North America, Japan, and Germany, the company primarily expands its business through its own channels. With strong brand influence and high-quality products, IWISS has gained widespread customer recognition. IWISS quickly enters the market in emerging developing countries and drives business growth through close collaboration with local partners. This flexible business model, which includes agency, OEM, and custom development, not only meets the needs of different markets but also creates significant value for its partners.
Deep Insights into Brand and Market
IWISS understands the significant differences in customer groups across internet channels, making it difficult to identify high-quality clients accurately. Therefore, the company participates in major global industry exhibitions to connect with leading brands and distributors, gaining insights into market trends. In 2024, through social media, search engine advertising, and e-commerce channels, IWISS achieved 350 million brand exposures. Behind these numbers lies the brand’s influence, keen market insights, and precise strategic planning.
The Power of Exhibitions: Connection and Innovation
Industry exhibitions are a key avenue for IWISS to acquire high-growth customers. The company participates in 3-5 global industry events every year, engaging in face-to-face interactions with customers, strengthening relationships, and reaching high-growth potential clients. The company showcases the latest products and technologies at these exhibitions while collaborating with partners to explore cutting-edge construction materials designs, providing the market with practical, durable, and scientifically designed hardware tools.
Continuous Exploration and Future Prospects
Industry exhibitions are widespread in the global economic landscape, with thousands of different types held annually. The company maintains a spirit of exploration in the exhibition field, constantly seeking events that align closely with its core business direction. By collaborating with professional organizers, IWISS has not only achieved global promotion of its brand and products but also created additional growth opportunities for its partners in established markets.
The journey of IWISS continues. Driven by innovation and focused on the customer, we will keep expanding our global market, born to create comfort in work. In the future, IWISS will continue to delve deeper into the smart building, electrical installation, plumbing, and new construction materials sectors, providing higher-quality products and services to customers worldwide.
IWISS - Work for Comfort!
